Meet the Engine Driving the Brand.
Let’s Shake Up the Industry—Together.
Every product we launch, every partnership we form, every move we make—it all starts with the team behind the brand. We don’t just aim for growth. We aim for meaning, momentum, and long-term impact. Let’s build it, together.
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(About)
Indulge in your own private oasis with every sip of GÜD Tonics.
Inspired by the easygoing vibes of beach life, these euphoric elixirs are made to transport you to sunlit days and slow, golden afternoons. Whether you’re winding down solo or vibing with friends, GÜD brings a smooth, botanical buzz that feels like vacation in a bottle. Proudly crafted in Austin, TX using real herbs, roots, and fruit-forward flavors. Slip off your shoes, sip something better, and let every day taste like a beach day.
Fuel the moment. No chemicals, no compromise.
King K is your go-to for clean, hard-hitting energy—powered by premium kratom extract and nothing you can’t pronounce. Whether you’re deep in the grind or gearing up for a night out (without alcohol), this shot delivers clarity, stamina, and a serious kick. No sugar. No synthetic nonsense. Just pure performance, crowned in black and gold. Made in Austin. Powered by plants. Fit for kings.
Fuel the moment. No chemicals, no compromise.
Grassroots Harvest is our bridge between tradition and modern wellness. From full-spectrum CBD to minor cannabinoids and herbal blends, every product is rooted in clean sourcing and real transparency. No shortcuts. No filler. Just thoughtful formulations made for everyday life. Built in Austin. Trusted nationwide. Better from the ground up.
Playful by nature. Potent by design.
Lucy Jane brings a fresh, feel-good twist to hemp. From fruity Delta-9 gummies to smooth disposable vapes, everything we make is crafted to elevate your day—without the weird ingredients or questionable vibes. It’s bold flavor, clean cannabinoid content, and a wink of rebellion all wrapped into one. Made in Austin. Lab-tested. Always fun, never fake.
KEMAL WHYTE
CEO/Founder
Kemal Whyte is the visionary behind Grassroots Harvest and the larger RebelX mission. With a mind for innovation and a heart for wellness, he turned his entrepreneurial drive into a purpose-led brand rooted in clean, natural products. His passion for holistic living continues to fuel everything we do.
PATRICK
Director of Sales
Patrick leads our sales team and manages our wholesale relationships across the country. With a deep understanding of customer needs and retail trends, he makes sure RebelX products land where they belong—on shelves that move. He’s the connector between what we build and where it grows.
ARE YOU READY TO REACH SKY?
EMPOWERING YOUR BUSINESS GOALS
Powering four dynamic brands with innovation, creativity, and a rebellious spirit to redefine the future.
Voices of Rebellion: What Our Customers Say
Trusted by:
We’ve brought in a lot of products over the years, but few stand out like King K and GÜD. RebelX brings more than a product—they bring presence. The packaging sells itself, and the response from our customers has been strong across the board. Reorders have been consistent, and the team is incredibly easy to work with.
Jem Muñoz
King K is one of those products that doesn’t just sit on shelves—it moves. The branding is bold, the demand is real, and the margins make sense. Working with RebelX has been seamless from day one—great support, fast fulfillment, and a product our customers actually ask for by name.
